SEBI Gets boAts IPO Papers: Imagine Marketing, the parent company of popular wearable brand boAt, which has made a strong hold in the Indian market, has filed draft papers with SEBI for its Initial Public Offering (IPO). The company has done this process through a confidential pre-filing route.

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SEBI Gets boAts IPO Papers: What is the pre-filing route?
This route allows companies to file their DRHP with SEBI, but the information is not in the public domain at the initial stage. Public disclosure is required at a later stage.
What is Said BoAt on SEBI Gets boAts IPO Papers
The company issued a public notice stating that it has filed DRHP for the IPO of its equity shares. However, the company has also clarified that filing DRHP does not guarantee that the IPO will be brought.
This is the Company’s Second Attempt
This is the second time the company is preparing to bring an IPO. Earlier in January 2022, Imagine Marketing had filed draft papers for an IPO of about Rs 2,000 crore. At that time, it had a plan of a fresh issue of Rs 900 crore and an offer for sale (OFS) of Rs 1,100 crore.
About the BoAt Company
Started in 2013 by Aman Gupta and Sameer Mehta, Imagine Marketing offers a product portfolio ranging from audio gear and smart wearables to personal grooming products and mobile accessories.
SEBI Gets boAts IPO Papers: Benefits of Pre-Filing Route
Nowadays, the pre-filling route is becoming very popular in India. Let’s know its benefits. Through this route, there is no pressure on •companies to bring IPO quickly. In the traditional method, it is necessary to bring the IPO within 12 months after SEBI’s approval, whereas in the pre-filing route, companies get up to 18 months.
Apart from this, in this process companies can increase or decrease their IPO size by up to 50% till the updated DRHP is filed.
#Update
— @EntrepreneurInd (@EntrepreneurIND) April 8, 2025
Tata Capital and boAT have confidentially filed IPO papers with SEBI.
Tata Capital's INR 15,000 crore IPO, including fresh shares and an OFS by Tata Sons, is set to be the largest NBFC listing, driven by RBI's mandatory listing for upper-layer NBFCs.
boAT, backed by… pic.twitter.com/FqLSfmllFf
Market impact
The move reflects the growing pace of IPOs in the Indian startup ecosystem. 13 startups made their stock market debut in 2024, and more than 20 companies are expected to IPO in 2025. If boAt’s IPO is successful, it could join the list of tech-based companies such as Zomato, Nykaa and Paytm. However, factors such as global economic uncertainties and Trump’s tariffs can affect the market. Investors will now be looking at SEBI’s approval and the company’s next step. If this plan goes ahead, boAt can set a new milestone in the Indian tech sector.

Jay Chavda He is the Founder and Writer of businesspulsecare.com. He is an I.T Engineer, Freelancer, Businessman. He posts Business, Stock/Share Market, Finance Related News and updates on the website. 🔗