Premium Smartphone Boom: Nowadays, the Indian smartphone market is increasing exponentially. Driven By premium Smartphone Brands Samsung And Apple Target demand surpassed USD 50 billion this year 2025.
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Premium Smartphone Boom
India’s Smartphone Market is Getting Boomed by Premium Giants Brands Samsung and Apple. That Can Set Target Demand to Surpass USD 50 Billion this year. However other Smartphone brands Vivo, Oppo, Realme, Redmi, and Budget Premium Brand Oneplus and Nothing. They are also focusing on attracting users By Providing the Best Latest Features on a Budget & Pocket-Friendly Smartphone to Indian Customers.
Factors Driving Premium Smartphone Growth
- Increased Consumer Spending Capacity: Rising Income and a growing middle-class lifestyle, can boost their ability to invest in the Premium segment.
- Innovation: Smartphone brands are constantly focusing on improving features like Cameras, powerful processors, immersive displays, etc.
- Local Manufacturing: Initiatives like “Make in India” as local manufacturing brands are providing more accessible and affordable smartphones for Indian customers.
- Brand Prestige: Owning Premium Smartphones is nowadays becoming a status symbol for some users brands like Samsung & Apple.
- Pricing Competition: Competition among brands for Pricing Strategies to Providing Premium Smartphone In Affordable Price Range.
Premium Smartphone Boom Growth Record Table
| Quarter | Android Brands (Units) | Apple (Units) | Android Brand Share in >$500 |
|---|---|---|---|
| Q1 2023 | 4.2 million | 2.3 million | 65% |
| Q2 2023 | 3.3 million | 2.4 million | 58% |
| Q3 2023 | 3.3 million | 2.9 million | 53% |
| Q4 2023 | 3.9 million | 3.1 million | 56% |
| Q1 2024 | 4.1 million | 3.3 million | 55% |
| Q2 2024 | 4.5 million | 3.3 million | 57% |
| Q3 2024 | 4.4 million | 3.4 million | 56% |
| Total | 23.5 million | 18.0 million | 56% |
Android brands are chasing #Apple (54%) & #Samsung (30%) in India’s premium market. From AI personalization to bold retail moves, they’re reshaping strategies. Can they win over aspirational buyers in 2025? Dive into the full analysis: https://t.co/2uC9UO7KKw pic.twitter.com/nauo5np5hz
— Canalys (@Canalys) January 3, 2025
Jay Chavda He is the Founder and Writer of businesspulsecare.com. He is an I.T Engineer, Freelancer, Businessman. He posts Business, Stock/Share Market, Finance Related News and updates on the website. 🔗